Look for "smart automation" when you want it.
"Today Bell.ca doesn't work. Only 1 per cent of our sale pass through that very low-cost channel." Sabia wants a Web-based tool that is simple and that works better. "We're going to re-build Bell.ca."
Sabia says the company plans to provision ultra-broadband services to Canada's most populous region. He's talking about building out the network to be able to provide a 26 Mbps pipe to 85 % of households in Quebec City-Windsor corridor at a cost of about $1.2-billion. Right now, Bell's broadband connection is between 1 and 5 Mbps.
"One of the things you will come to see from us is a growing velocity, a growing value, a growing variety of these next-generation services," Sabia says.
He is promising simpler product plans and simpler rate plans.
Part of the motivation for that is to improve service to customers but it will also make it cheaper for the company to provide those services -- fewer calls to the call centre; increased ability for customers to set up their own services; and fewer technicians having to 'roll trucks' to attend to new service configurations.
What does he want to do in 2005?
- Sell 1 million bundles of telecom/TV services to consumers
- Achieve a build-out on that 26-Mbps network so that 1 million homes can access it.
- Double wireless data revenues
- On the large enterprise side, he wants to see the number of customer circuits migrated to an IP network increase by ten times.

