When Steve Jobs, Apple Computer Inc.'s chief executive officer, unveiled iPod mini in January, critics frowned.
They said that iPod mini, a slimmed-down version of Apple's runaway hit, the iPod digital music player, was too expensive and that cheaper versions from Apple's competitors would eat its lunch.
The critics couldn't have been more wrong. Even before it hit the stores on Feb. 20, Apple had received 100,000 orders for the $249 (U.S.) iPod mini. (The item goes on sale in Canada next month, the company says.) The product has also won raves from reviewers, one of whom said using one was close to being a "religious experience." Sales of iPod have also helped to win new fans among investors ...
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Who pays for this blog? I receive no fees, considerations, etc. etc. for the posts on this blog nor do I have any plans to accept any. My salary is paid by Canwest Global Communications Corp. I work for that company as the Ottawa-based National Affairs Correspondent for Canwest News Service. The blog publishing platform used here is called Blogware and it's developed by Tucows Inc. of Toronto, Ontario, Canada. My use of Blogware should not be taken as an endorsement of that company. Like all Blogware users, I do not pay any fees for the use of this service. I participate in program. Google pays me some money and, for that, I give Google some space on this site to display ads. Google sells those ads and Google, not me, decides what advertising content you are seeing. I do not filter these ads and take no responsibility for them. Readers should not assume I endorse any of the products or services advertised here. If you think other disclosures are appropriate in this space, I'd like to hear from you. All of my contact details are always at www.davidakin.com You can read more about this section |
Investors humming Apple's tune
I've got this story in today's Globe and Mail:
Comments
Re: Investors humming Apple's tune
by
DavidAkin
on Wed 10 Mar 2004 10:30 PM EST | Profile | Permanent Link
The folks over at MacDailyNews are kicking my story around with some interesting observations about where the iPod mini ought to have been marketed and how much it should have cost.
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